Online Advertisement
Online advertising is the practice of promoting products, services, brands, or messages on the internet. It uses digital platforms like search engines, social media, websites, apps, and video sites to reach specific audiences.
Online advertising is promoting products, services, or brands through the internet using paid placements. You usually pay for clicks, impressions, or conversions.
Common types of online ads
Search ads – Show up on Google/Bing when people search (e.g., Google Ads)
Social media ads – Facebook, Instagram, TikTok, LinkedIn, X
Display ads – Banner/image ads on websites and apps
Video ads – YouTube, streaming platforms, in-feed videos
Native ads – Ads that blend into content (news sites, blogs)
Remarketing ads – Target people who already visited your site